Generations of Experience

We are excited to announce the newest fresh market in Bloomington, BB’s Market – Butchers | Bakers. Formerly known as Wagon Wheel Custom Meats which was a stable for locals to get the best custom meats in Southern Indiana. Wagon Wheel was opened in 2015 by locals Jack Craig and Jim Wells who carried a very large variety of beef, pork, chicken, and deli meats plus made-in-house deli side dishes and salads. The Wagon Wheel brand was originally started in the early 1980s in a small Northern California town before expanding its high-quality recipes and spices to Bloomington, Indiana because of a need for an old-fashioned butcher shop. Wagon Wheel Custom Meats operated under its brand name until the fall of 2021 before being rebranded to BB’s Market.

BB’s Market decided to take over the location at 1915 S. Walnut St. so it could continue providing local Bloomington and surrounding area residents with the same high-quality meat products but with even more fresh market products. BB’s Market which stands for butchers – bakers was inspired by a growing trend of American shoppers wanting a more personalized and intimate shopping experience. The market concentration is to source all local fresh produce, provide high-quality in-store-made products in the bakery and deli, and offer only the highest quality meats.

BB’s Market is a fully operational fresh marketplace for people to purchase their meats, deli sides, fresh produce, baked goods, and locally sourced products in one place. So no more bouncing from farmers’ markets to the farmer’s markets or needing to shop at the large warehouse-style supermarkets to source your grocery items.



Our team is passionate about bringing people together and we know food is the common denominator. You should feel how passionate we are through the products we prepare the moment you step inside.

BB's bakery


We believe that success can only be achieved by working as one! Sharing a common vision, celebrating successes, and recognizing accomplishments is BB’s Market formula for success. A chain is only as strong as its weakest link.


Customer service goes beyond being locally owned and operated in Bloomington. Providing good ole’ Hoosier hospitality is our number one goal to every customer. When you shop at BB’s Market, we want you to be welcomed as if you are entering your grandmas’ kitchen.


Whether it is selling produce grown in the local farmer’s garden or selling a Bloomington natives bbq sauce. We want to provide an opportunity for every small business owner with a great product a chance to get their name out in the community.

From Farm to Table

Simply put, our unique custom products are made from family recipes to create the highest quality products for you. BB’s Market is everything you could want in a small, boutique specialty grocery store. We take it from the butcher block to your table or from the oven to your mouth, either/or both we guarantee your taste buds with thank you. Whether you’re taking our products home to cook yourself, enjoying them in our dine-in area, or just letting us cater an event for you, we know you will love your experience at BB’s Market! We look forward to serving you.


Fresh Produce

When in season, we carry local, freshly picked produce!

We proudly offer fresh produce from a variety of local growers and distributors in order to provide top quality food and ingredients to our customers each and every week. We love to feature unique and local brands in our market to bring regional goods to the Bloomington area.